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	<title>David Masover &#187; Needs Analysis</title>
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		<title>The shoemakers children could have had shoes, if only&#8230;.</title>
		<link>http://davidmasover.com/blog/2010/05/the-shoemakers-children-could-have-had-shoes-if-only/</link>
		<comments>http://davidmasover.com/blog/2010/05/the-shoemakers-children-could-have-had-shoes-if-only/#comments</comments>
		<pubDate>Mon, 31 May 2010 11:29:31 +0000</pubDate>
		<dc:creator>David Masover</dc:creator>
				<category><![CDATA[Needs Analysis]]></category>

		<guid isPermaLink="false">http://davidmasover.com/blog/?p=142</guid>
		<description><![CDATA[I wrote a blog post last week about dumb things that otherwise smart people do or say.  The conclusion of the post was that there is always something to learn in order to improve, and it is foolish to think otherwise, or to avoid efforts for self-improvement because of this misconception.
To make the point, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Where is the spotlight?  If it is on you, you are not selling!</title>
		<link>http://davidmasover.com/blog/2010/03/where-is-the-spotlight-if-it-is-on-you-you-are-not-selling/</link>
		<comments>http://davidmasover.com/blog/2010/03/where-is-the-spotlight-if-it-is-on-you-you-are-not-selling/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 09:50:10 +0000</pubDate>
		<dc:creator>David Masover</dc:creator>
				<category><![CDATA[Meetings]]></category>
		<category><![CDATA[Needs Analysis]]></category>
		<category><![CDATA[Objections]]></category>
		<category><![CDATA[Proposals]]></category>

		<guid isPermaLink="false">http://davidmasover.com/blog/?p=98</guid>
		<description><![CDATA[I was sitting in the best burrito place in Budapest one afternoon.  At a table near me, I couldn’t help but overhear a conversation in English,  My Hungarian is still pretty weak, so the familiar language caught my attention.
In this conversation, an older guy in a business suit was sitting with a young, [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>How the competition can make you hurt yourself</title>
		<link>http://davidmasover.com/blog/2010/01/how-the-competition-can-make-you-hurt-yourself/</link>
		<comments>http://davidmasover.com/blog/2010/01/how-the-competition-can-make-you-hurt-yourself/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 09:45:01 +0000</pubDate>
		<dc:creator>David Masover</dc:creator>
				<category><![CDATA[Needs Analysis]]></category>
		<category><![CDATA[Proposals]]></category>

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		<description><![CDATA[I was recently involved in a negotiation on behalf of the holder of intellectual property and a small (relative to industry average) potential contract manufacturing partner.
After only a very short set of preliminary meetings, the contract manufacturer sent us an unsolicited, highly detailed proposal for a partnership.  This was the smallest mistake they made, [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Does Social Media Marketing Work?</title>
		<link>http://davidmasover.com/blog/2010/01/does-social-media-marketing-work/</link>
		<comments>http://davidmasover.com/blog/2010/01/does-social-media-marketing-work/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 09:54:26 +0000</pubDate>
		<dc:creator>David Masover</dc:creator>
				<category><![CDATA[Needs Analysis]]></category>
		<category><![CDATA[Prospecting]]></category>

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		<description><![CDATA[In my blog post last week I wrote about questions.  I’d like to continue that theme, but from a slightly different angle.
In the last year or so, I have seen a similar question come up again and again in the Question and Answer forum on LinkedIn:  Do social media venues such as LinkedIn [...]]]></description>
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		<slash:comments>7</slash:comments>
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		<title>Asking the right questions</title>
		<link>http://davidmasover.com/blog/2010/01/asking-the-right-questions-2/</link>
		<comments>http://davidmasover.com/blog/2010/01/asking-the-right-questions-2/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 09:14:58 +0000</pubDate>
		<dc:creator>David Masover</dc:creator>
				<category><![CDATA[Needs Analysis]]></category>

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		<description><![CDATA[I love my iPhone.  Since it is a mobile device, I use it out of the house and office a lot.  Hardly a week goes by without someone seeing me use it and asking me the wrong question:
“Is that a good phone?”
Why is this the wrong question?  Good is a matter of [...]]]></description>
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		<slash:comments>5</slash:comments>
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