Has Social Media Really Changed Sales?

It is very popular these days to talk about how much sales has changed. Much of the alleged change is attributed to the internet and social media, but is that really true? Social Media indeed offers more tools to generate leads, engage with customers and for all parties to find and share information. But for…

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Social media has not changed sales

The only thing more tiring than the question “can you make money using social media“, is the idea that sales has changed in some fundamental way as a result of social media. In spite of what you may be led to believe, let’s be clear about this: Social media has not changed sales. Sales is…

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Social Media – Show me the money!?!

If you spend enough time on LinkedIn (maybe five minutes or more) you will run across a question or a group discussion that asks the question: Can you really make any money using social media sites like FaceBook, LinkedIn, Twitter, etc. On the surface, it doesn’t seem like a bad question. Before investing a lot…

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